Former CRC student reveals journey to the radio industry


Kainoa Nunez

Cole McCarthy, also known as DJ Rus Ruthless, hosts “The 360 Radio” show in the studio in Old Sacramento on Oct. 4.

“When will it be my time to rise up,” is the motivational saying that embodies the talent of upcoming professional disc jockey and former Cosumnes River College student Cole McCarthy, also known as DJ Rus Ruthless.

Now working for “The 360 Radio,” McCarthy expressed his love for hip-hop, rapping and anime and those things gave him the chance to prove what his determination is for.

“The music industry is not for everybody unfortunately, but he has proved for himself that he’s got what it takes to make it, and I’m real proud of him,” said the founder of “The 360 Radio” and McCarthy’s supervisor, DJ Eddie Z. “I didn’t know it what going to come to this that he’s doing a better job than me at DJing on so many of these radio shows.”

For McCarthy, it all started by not only going to college, but getting involved with activities with the school and engaging and connecting with others throughout the communities.

From his time on the paper, all those skills that he developed gave him a good start and ended up giving him the connection to becoming a student ambassador for the Student Life and Leadership Center.

“The skills that I got from the newspaper, I took it to them, and then, because I could engage and talk to people, they saw that I had potential to go forward with their program, and they made me become more professional,” he said.

Winnie LaNier, the faculty coordinator of campus life who had worked with McCarthy during his time as student ambassador, said that McCarthy stood out to her because of “his artistic expression and willingness to learn with an eager attitude.”

What he learned during those experiences became what made him successful, McCarthy said.

“Those skills that I picked up from both faculties have made me into a powerhouse,” said McCarthy. “Being involved with extracurricular activities helps students expands their own horizons and participating with the school programs.”

After he disenrolled from CRC, however, McCarthy said the struggles of being proactive with his time was hard.

“When you’re not in college or employed, it’s no different from being at CRC because you have to swallow the same type of nonsense to get through the corporal system to get a job,” said Cole.

However, that all changed for McCarthy when an opportunity came up for him by the help of his mother’s friend, Katie McGee, the host of “Connected Radio”, who needed an intern.

“If I didn’t take that internship then I would still be stuck at school for another four years, and life’s moving forward, so in order to make something happen you got to make things happen yourself,” said Cole.